Business airline Finalists:
Emirates, EOS, Etihad, Qatar, Silverjet Winner: Virgin Atlantic Reasons:
Continuing to improve on an already impressive product. Willing to talk and listen to the trade and act on it. Clear consistency of customer service. It’s a product agents like selling because their customers come back happy. Business hotel Finalists:
Hyatt Hotels & Resorts, Jumeirah, Park Plaza Hotels
Winner: Novotel
Reasons: This submission was head & shoulders over the others in all areas. Innovation – directly targeted to business travellers, strong support5 of the trade with good rates and a dedicated website. Good value, in-room & restaurant innovation addressing travellers needs today.
Business car-hire
Finalists:
Budget Rent A Car, Europcar
Highly commended: Hertz
Winner: Avis
Reasons: It was very close with two front runners but ultimately it came down to the level of trade offered which was where Avis just nudged in front. The judges felt Avis’ representation at trade events plus its visibility in marketing & branding was two of the reasons why they deserve this award.
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sponsored by Cheapflights Leisure airline
Finalists:
Air New Zealand, Etihad Airways, Thomas Cook Airlines, Virgin Atlantic
Air Berlin – Highly Commended Monarch Airlines - Winner Reasons: Improving an already excellent product. Working so closely with trade and investing in tools & services for the trade. Seat-only operator Avro Freedom Flights Golf Medal Travel – Winner Teleticket Travel Thomas Cook Airlines Reasons: Very close relationship with the trade showing innovation and commitment to the trade reflected by the return to profit last year. Judges applauded Gold Medal for responding to the feedback over 0870 & 0845 numbers Airport
Finalists: Birmingham International Airport, Bristol International Airport, East Midlands Airport, Luton Airport, Manchester Airport Liverpool John Lennon Airport – Winner Reasons: For an airport that deserves encouragement of everything it does. Very environmentally aware it really punches above in a very competitive environment. Fastest growing; its developing an economy with big brave investment and commitment to the trade.
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sponsored by Travel Trust Association Mainstream Cruiseline
Finalists:
Carnival Cruise Lines, Costa Cruises, Ocean Village, Island Cruises, NCL Royal Caribbean International – Winner Reasons: The winner continues to lead rather than follow and has seen risks pay off with an improvement in market share. It has shown commitment to the UK market and Europe in its deployment and allocation of resources. Its submission clearly demonstrated how it has delivered in a strongly contested category. Premium Cruiseline
Finalists:
Celebrity Cruises, Holland America Line, MSC Cruises, Princess Cruises
P&O Cruises – Winner
Reasons: The winner has recognised the need to adapt to compete in a radically altered market. It has innovated whilst retaining core values of its brand, meanwhile demonstrating flexibility in its relationship with the trade. Luxury Cruiseline Finalists:
Crystal Cruises, Cunard, Seaborn Cruise Line
Silversea Cruises – Winner Reasons: The winner has shown a consistent commitment to developing a diverse European and UK market. Trade relations and distribution continue to improve and it had moved to improve its business with tie-ups with leading companies and professional organisations. Specialist Cruiseline
Finalists:
Hurtigruten, Viking River Cruises
Fred Olsen Cruises - Winner Reasons: The winner has continued to demonstrate all-round excellence in its specialist market, clearly positioning and defining its produce. It shows exemplary loyalty to both its customers and the trade while producing innovative itineraries and recognising the need to change.
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Leisure Car Hire Finalists:
Alamo, DTAG, Europcar, Hertz Winner: Avis Reasons: Good solid performance and balance of service with good support of the trade and customer service. Product and branding is excellent and its even taking steps to minimise emissions. Ferry Operator Finalists:
Brittany Ferries, DFDS Seaways, Red Funnel
Winner: Irish Ferries Reasons: Irish Ferries get on with competing with the low-cost options with good advertising and products. Its advertising laughs at itself but it is effective in competition to low cost alternatives. Irish Ferries also demonstrated good support for the trade.
Holiday Add-On Provider
Finalists:
BCP, Holiday Taxis, Journeys Travel Insurance, Taxi Transfers
Winner: Holiday Extras
Reasons: Good trade support and innovation. It looks after its staff, continually improving performance even after years of good performances. Holiday Extras’ presentation pushes quality not price.
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